BT-MDRA

#No.1

B-School (2024)

Eligibilty

Work Experience:

- Minimum ONE year of relevant working experience (excluding internships and trainings)

- Bachelor's degree (10+2+3) or equivalent in any discipline with minimum 50% of aggregate marks.

Admission Criteria

Selection is based on the candidate’s application, statement of purpose (SOP), and overall academic and professional credentials submitted at the time of registration.

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Programme overview

The IIM entrepreneurship programme is a nine-month learning journey designed to help you move forward with your startup goals. As part of one of India’s most credible startup courses in India, this course on startups combines a structured format with two campus immersions to support working professionals and aspiring entrepreneurs. It offers the space to think clearly, build new skills, and develop ideas in a focused way, preparing you for real-world business challenges with

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The programme includes core modules commonly found in leading business startup courses and business startup training courses. You will learn how to shape your idea, understand customers, and plan operations through a practical startup management course approach. It also covers funding, team building, and scaling strategies, drawing from proven entrepreneurship and new venture creation frameworks. By the end of this startup course, you gain a clear, step-by-step understanding of what it takes to build and grow a startup.

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About IIM CALCUTTA & IIMCIP

IIM CALCUTTA


A GLOBALLY RECOGNISED B-SCHOOL

Spread across a 135-acre campus, the Indian Institute of Management Calcutta (IIM Calcutta) was established as the first national institute for Postgraduate Studies and Research in Management by the Government of India in November 1961 in collaboration with Alfred P. Sloan School of Management (MIT), the Government of West Bengal, The Ford Foundation and Indian industry.

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It is the first 'Triple Accredited' management school from India – with accreditations from the Association to Advance Collegiate Schools of Business (AACSB), the European Quality Improvement System (EQUIS), and the Association of MBAs (AMBA). It is also the only Indian business school that is a member of the CEMS Global Alliance in Management Education. IIM Calcutta is one of Asia's finest business schools and ranked among the top management schools globally.

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IIMCIP


WHERE LEGACY MEETS INNOVATION

IIM Calcutta Innovation Park (IIMCIP) is a not-for-profit incubator established under the aegis of IIM Calcutta. We empower early-stage startups through structured incubation, mentoring, funding support, and access to a vibrant entrepreneurial ecosystem. With a strong focus on social impact and innovation, IIMCIP nurtures entrepreneurs across sectors, helping them scale sustainably and drive meaningful change.

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Dedicated Mentoring | Capacity Building | Seed Funding | Funding & Market Connects | IIM-C Community Support | Support Services

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Incubation Success Stories

Harshvardhan Chauhan
(Batch 01 Learner)

MOUNTAIN TRIBE FOODS LIMITED

Bringing ancient wisdom to modern wellness, Mountain Tribe brews probiotic-rich kombucha that’s as flavourful as it is functional. With unique blends under their label Tribe Kombucha, they offer a sparkling, gut-friendly alternative to sugar-loaded drinks. Crafted with organic ingredients and rooted in the power of fermentation, their mission is to make healthy living not just accessible, but irresistibly delicious.

Abhishek Deb
(Batch 01 Learner)

ELITECK HYDROGEN RESOURCES PRIVATE LIMITED

Eliteck Hydrogen Resources is at the forefront of India's green energy revolution, specialising in the development of small- to medium-sized on-demand electrolysers and high-efficiency components for hydrogen generation. With over a decade of expertise, the company is dedicated to making green hydrogen technology accessible and affordable, aligning with India's "Make in India" initiative. Eliteck's innovative solutions not only support sustainable energy goals but also nd applications in health and wellness, contributing to a cleaner and healthier future.

Rajiv Kumar
(Batch 01 Learner)

DREAM TICKET PRIVATE LIMITED

Dream Ticket is reimagining jewellery buying for low-income households through a smart, subscription-based group model. By pooling small, fixed monthly contributions from a group of 10–15 members, the platform enables subscribers to access gold and diamond jewellery without the burden of upfront costs. Each month, one member is selected via a transparent, tech-enabled draw to receive jewellery worth the total subscription, making luxury not just aspirational, but achievable.

Programme value at a glance

1:1 mentoring to refine and strengthen your business plans

mentoring

Opportunity to pitch your business plan to investors and secure seed funding

Opportunity

Capstone project presentation before venture capitalists, distinguished entrepreneurs, and IIMC faculty

project

Joint certification from IIM Calcutta & IIM Calcutta Innovation Park (IIMCIP)

certification

IIM Calcutta Executive Education Alumni status for all successful participants

Alumni

Networking opportunities with entrepreneurs, founders, academics, and investors

network

Weekend sessions led by IIM Calcutta faculty, industry leaders, and IIMCIP mentors

sessions

9-month programme for entrepreneurs and professionals to sharpen business competence

programme

Mental toolkit & competence sharpener for budding entrepreneurs

toolkit

Programme curriculum

MODULE 1: Introduction & Startup Journey
MODULE 2: Ideation and Validation
MODULE 3: Product Development and MVP
MODULE 4: Marketing and Strategy
MODULE 5: Go-to-Market Strategy
MODULE 6: Financial Planning & Funding
MODULE 7: Building the Organisation
MODULE 8: The Business Plan
MODULE 9: Capstone Project

Disclaimer: Curriculum matrix subject to change based on emerging industry trends and academic requirements.

Learning Through Real-World Case Studies

Reading: What is Strategy?
Narayana Hrudayalaya Heart Hospital: Cardiac Care for the Poor (A)
Note on the Structural Analysis of Industries
Cola Wars Continue: Coke and Pepsi in 2006
Creating Competitive Advantage
Matching Dell
Marketing Myopia
Pintura Corporation: The Lena Launch Decision
Market Analysis
Marketing Strategy: How it Fits with Business Strategy
Creating a Marketing Plan: An Overview
Developing New Products and Services: The Marketer's Role
Pricing, Profits, and Customer Value
OptiGuard, Inc.: Series A-Round Term Sheet | Harvard Business Impact Education
Square, Inc. IPO | Harvard Business Impact Education
Curled Metal Inc.--Engineered Products Division

Certification and Alumni Status

At the end of the course, eligible students will receive a ‘Certificate of Successful Completion’ of the programme issued jointly by IIM Calcutta and IIMC Innovation Park, along with a grade sheet carrying grade of their Capstone Project (Business Plan). Besides a minimum attendance of 75% in every module/course, it is mandatory for participants to attend the campus visit for successful completion of the programme.

Benefits of IIM Calcutta’s Executive Education Alumni All the programme highlights:

  • Join a powerful community of alumni.
  • Connect with your peers and the institute with the exclusive alumni portal.
  • Get an email ID with IIM Calcutta’s domain.
  • Stay in the loop with exclusive newsletters and updates.
  • Write about jobs or LIVE project opportunities for your peers to see.
  • Why stop learning? Be entitled to a discount of 5% on the programme fee for another IIM Calcutta LDP Programme.

Disclaimer: *All certificate images are for illustrative purposes only and may be subject to change at the discretion of IIM Calcutta.

Learning beyond the screen: The on-campus experience

Experience learning with an enriching 3+3-day campus immersion at IIM Calcutta.

Immerse yourself in an environment of innovation, collaboration, and thought leadership, guided by the expertise of IIM Calcutta Innovation Park (IIMCIP). With 61 startups funded & 2.7 million lives impacted, this initiative offers mentorship, resources, & a success-driven ecosystem.

  • Spend 3+3 days planning and refining your business pitch with real investors
  • Present your plan and get an opportunity to be funded by IIMCIP
  • Learn from faculty with a proven track record of incubating and funding three companies
  • Gain valuable insight from seasoned experts and panelists
  • Get step-by-step mentorship from IIMCIP’s Mentors pool that includes over 150 experts

221 crore fund already raised | 20 crore seed funding secured

What you will learn

  • Develop an entrepreneurial mindset through critical thinking and problem solving.
  • Learn business strategy and execution through ideation, validation, product development and market strategy.
  • Build financial acumen by understanding cost structures, revenue models, funding and unit economics.
  • Develop go to market skills through customer acquisition, branding and channel strategies.
  • Build, manage and grow an organisation for long term success.
  • Develop a comprehensive business plan and pitch deck through a real world capstone project.

Past Participants Profiles

Top Industries:

  • Technology & IT Services
  • E-commerce & Retail
  • Financial Services & FinTech
  • Healthcare & HealthTech
  • Education & EdTech
  • Manufacturing & Industrial
  • Consumer Goods & Services
  • Logistics & Transportation
  • Real Estate & PropTech
  • Media & Entertainment

Top Job Profiles:

  • Assistant Manager
  • Deputy Manager
  • Branch Manager
  • Area Sales Manager
  • Brand Manager
  • Business Development Manager
  • Key Account Manager
  • General Manager
  • Associate Director
  • Associate VP
Chart

Programme Directors

jha

Prof. Vimal Kumar M
Assistant Professor in the Management Information Systems, Indian Institute of Managament Calcutta

Prof. Vimal Kumar M holds a Ph.D. in Information Systems and Analytics from IIM Tiruchirappalli and has previously served as a faculty member at IIM Visakhapatnam. Prior to his academic career, he gained industry experience with Accenture and the State Bank of Mysore. His research focuses on Artificial Intelligence, Business Analytics, Digital Inclusion, and Privacy in Information Systems. His work has been published in leading international journals such as Information & Management and Computers in Human Behaviour.

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He has been recognised by the International Conference on Information Systems (ICIS) through the prestigious ICIS Doctoral Consortium and ICIS Registration Grant. At IIM Calcutta, he teaches courses in Business Analytics, Data Mining, HR Analytics, and Managing IT Projects, and actively contributes to executive education programmes.

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saptarshi

Prof. Saptarshi
Associate Professor, Strategic Management, Indian Institute of Management Calcutta

Prof. Saptarshi is an Associate Professor in Strategic Management at IIM Calcutta. Previously, he served as an Assistant Professor at IIM Kozhikode and ICFAI Business School, Hyderabad. He teaches courses on International Business, Mergers and Acquisitions, Joint Ventures and Corporate Growth, and Strategic Analysis. An acclaimed educator, he received the prestigious Hormel Meritorious Teaching Award (2010) from the Marketing Management Association, Middle Tennessee State University.

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Prof. Saptarshi is a recognised expert in Strategic Management, Emerging Markets, and International Business. He has led several funded research projects in collaboration with organisations like the Indian Council for Research on International Economic Relations. His contributions include articles, case studies, and book chapters on Diversification, Strategic Analysis, and Internationalisation in leading international publications.

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